Snapshot:

The Blurb:

Jake Dawson is the co-director of UpBound, a business services company helping small businesses thrive through digital solutions like web development, content creation, and automation.

Jake’s career is powered by creativity—not just in design, but in problem-solving. His ability to craft innovative solutions, even in the face of uncertainty, has helped his business grow and support other enterprises across the region.

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    • Current Role: Co-director at Upbound, working across website development, content, automation, and small business services.

    • Career Path: Started small and grew the business by responding creatively to customer needs.

    • Key Skills: Creativity (especially in problem-solving), adaptability, initiative.

    • Challenges Shared: Launching a new service to meet a client’s request before infrastructure existed; navigating risks with smart solutions.

    • What He Loves: The day-to-day enjoyment of his work, overcoming obstacles, and constantly solving new challenges.

    • Advice to Younger Self: “Start sooner—start small but just start.”

    • Advice to Others: Enjoy what you do; if not, find a part of it you love or move on.

    • "Creativity is something that comes to mind that I use every day... not necessarily in the traditional way... but in problem solving and coming up with unique solutions to complex problems."

    • "There was a need for the service that we were looking to offer... I could have just said no... whereas I came up with a solution."

    • "There's not many days that I wake up and I don't enjoy what I do... you’re able to solve [problems] because you just enjoy what you do."

    • "If you don't enjoy what you do, you need to find something—some part of it—that you enjoy, or you need to move on."

    • "Start as soon as possible and start small."

    • "Listen to advice, put your own spin on it, and put it into action."

    • “Creativity… isn’t always the traditional kind. It’s problem-solving. It’s about unique solutions to complex problems.”

    • “If you don’t enjoy what you do, your performance is going to be lacking.”

    • “Start as soon as possible—and start small.”

    • “Listen to advice, put your own spin on it, and put it into action.”

Please note: All content is correct at the time of recording.

Meredith Paige

Meredith Paige is a marketing strategist & website designer. With a decade of experience helping regional and rural small businesses build stronger marketing foundations, she’s passionate about cutting through the fluff and giving business owners the tools to take control of their online presence — without the overwhelm. When she's not creating practical marketing resources, you'll find her exploring Australia with her family, living the small business life she champions.

http://meredithpaige.me/
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